J’adore

 J’ADORE – ‘A tribute to Christian Dior’s passion for flowers, the J’adore fragrance is a symbol of absolute, sophisticated and glamorous femininity.’

1. L’Or
2. L’absolu
3. Eau de Parfum
4. Voile de Parfum
5. Eau de Toilette

Also a range of moisturises, bath products and refills are available with J’adore’s perfumery range; another promotional and cheaper alternative into buying into the dream. This is the most famous Dior perfume to this day, featured in magazines and adverts this season; the big push from September has become more apparent within the industry for the next big sales chapter  Christmas. Dior originally created the name for this product as his French was limited, meaning that he knew what ‘I love’ was, so he said it to his staff when he approved of the product. For this particular product, the price ranges from £50 – £100. The original J’adore was created in 1999, then throughout the years to keep the target audience interested they created the additions to the brand.