Everyone is watching you, and everyone knows where you are, what you’re doing and when. The project is about if you put your phone in ‘the Stealth Pocket’ you are invisible, no one is able to contact you, or talk to you at all.
Meat Pack Hijack is an app which is available on phones, which sets up an app and lets you know the discounts which are available in the Meat Pack store – each second that goes by the percentage of discount decreases each time; which brings an excitement and individuality to the store.
Nectar points and discount cards are the future of shopping, with giving and signing up to this information, you are able to be contacted and individually publicised to about certain products which they have seen that you already have bought. Something that you are common and more likely to buy will be pushed to you first with a discount to enable you to feel special and have a more personal feel with the company; as well as keeping customers loyal within a certain industry.
Hi Charlotte! I really enjoy reading your analysis on the competition between Chanel and Dior. I chanced upon it while I was doing my research for a marketing report for Chanel. It is really interesting to read your findings 🙂
x Nicolette
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Hello Nicolette!
It’s so interesting how the competitors fight it out, really interesting, thank you very much! xx
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